Sunday, September 7, 2014

Werkbund Discussion

This week I enjoyed looking at Rachael and Samantha's blogs. Rachael delved into and showed examples of Josef Hoffman's furniture style and functionality, and then showed gave examples of modern pieces seen today. Samantha talked about how the Werkbund movement took the quality and style of the arts and crafts period, however used mass production in coordination with design professionals and product manufacturers.

Rachael's blog--->http://history2rap.blogspot.com/

Sam's blog--->http://history2sjn.blogspot.com/

Putting in Work. Deutscher Werkbund.

Deutscher Werkbund was the German Association of Craftsmen formed in 1907. The Werkbund emerged after architect Joseph Maria Olbrich left Vienna and moved to Darmstadt, Germany, after Ernest Louis invited him to start up an artists' group.



The Werkbund Ways

Known as the largest and most influential design reform organization in Europe, the Werkbund consisted of a number of architects, artists, and business owners. The Werkbund wanted innovation in the domestic environment, and hoped to unite deep German values within forces of industrialization.

Quality was very important and honest materials and great workmanship was expected. Sachlichkeit was the functional new approach to design. Uncluttered, unornamented, and functional designs were the new thing. Women played a prominent role in teaching other women and shop girls about the new reform. Women felt the need to modernize their taste within this machine age.




Werkbund Exhibition

The first exhibition was held at Rheinpark, Cologne in 1914. It opened May 15th and was scheduled to last until October, however was shut down early due to World War I outbreaks. One of the most popular items in the exhibit was the Glass Pavilion by Bruno Taut. It was a prismatic concrete dome with colorful inlaid glass that acted as mirrors. It is Taut's best known work of architecture. 



Bauhaus

Another contribution from Werkbund was Bauhaus. An art school for crafts and fine arts, operated from 1919 to 1933. Bauhaus became known for architecture, interior design, graphic design, industrial design, and 
typography. Bauhaus had sites in Weimar and Dessau. 



Modern Application




Art Nouveau Discussion

Several other blogs I viewed were Chanel's and Rose's. I liked how Chanel talked more about Henry Van De Velde and mentioned that he designed his own home. Looking through Rose's images, I enjoyed seeing the Carson's department store storefront, located in Chicago. It was a great example of showing how we can really see this style within a city close to us.

Chanel's blog--->http://history2cac.blogspot.com/

Rose's blog--->http://history2rk.blogspot.com/

Looking for something new! Art Nouveau

It was a time of calmness and economic growth in Europe which led to the great development of the Art Nouveau styles from 1890-1910. Headed by France and Belgium, traditional designs were thrown out. The admiration for Japanese styles stayed, and painters such as Van Gogh and Edvard Munch were looked at for inspiration.

Design Characteristics

Rejecting the traditional and academic styles that were popular, new designs incorporating natural forms and curved lines became quite the trend. Art Nouveau is not solely a style of architecture. It encapsulates all types of art and design ranging from graphic art, jewelry, interior design, furniture, and other household goods. 

Art Nouveau is one of the first artistic movements in which graphics were mass-produced rather than printed traditionally one by one. One example is when a paris based artist, Alphonse Mucha, used lithography to mass produce posters for the streets of Paris. 

 


The architecture of this time made great use of emerging technologies such as the innovation of exposed iron and bent glass. 



Modern-Day Applications